REAL BUILD / THE PRICE IS RIGHT
COME ON DOWNTO PLAY.
Built for the big stage.
A one-of-one Phantom Arcades machine created with the show's producers and featured across three episodes.
- Official collaboration
- Producer-designed graphics
- Featured on 3 episodes
The Price Is Right
Our story
An arcade made for television.
Some projects feel larger than life from the moment the phone rings. For Phantom Arcades, that moment came when the producers of The Price Is Right approached us to create a custom arcade that would be featured on the legendary game show.
Working directly with the production team, we designed the arcade's custom graphics to capture the unmistakable color, excitement and larger-than-life energy of The Price Is Right. Every detail was developed collaboratively with the producers so the finished machine would feel completely at home beneath the bright lights of the television studio.
The completed arcade brought together two worlds built around the same idea: unforgettable games and the excitement of play. It went on to be featured across three episodes of The Price Is Right, introducing Phantom Arcades to viewers on one of television's most iconic stages.
For us, it was more than another custom build. It was the opportunity to create something special for a show that has been part of American pop culture for generations—and to hear Phantom Arcades 'come on down' in a way we will never forget.
Project highlights
The Price Is Right’s build
- Created for the show
- Graphics designed with producers
- Featured across 3 episodes
The artwork / Designed with the producers
The build / On the big stage
Created with the producers. Built for the big stage.
- 01Official collaborationCreated at the show's request for an authentic on-set experience.
- 02Producer-LED designCustom graphics developed directly with the production team.
- 03Built for televisionDesigned to read clearly and feel at home under studio lighting.
- 04Three episodesFeatured across three episodes of The Price Is Right.
The reveal
From our shop to the showcase.
The finished arcade brought Phantom Arcades from the workshop to one of television's most recognizable stages.
Watch the feature ▶The Price Is Right
Your story. Your games. Your one-of-one.